Quick answer
- Wix: more design freedom, more apps, more features.
- Squarespace: more polished templates, a more consistent look, simpler management.
- Selling is your main goal? Consider Shopify instead. It beats both for ecommerce.
Wix vs Squarespace at a glance
| Wix | Squarespace | |
|---|---|---|
| Editor | Free-form drag and drop | Structured sections |
| Templates | Huge variety | Fewer but more refined |
| App market | Larger | Smaller |
| Ecommerce | Good for small/medium | Good for small/medium |
| Best for | Small businesses wanting flexibility | Creatives wanting polish |
| Our score | 8.3 | 8.1 |
Design and ease of use
Wix lets you put anything anywhere. That's great for creative control but makes it easy to create inconsistent layouts. Squarespace's structure keeps everything aligned and elegant, which is why it's loved by photographers and designers.
Ecommerce
Both handle physical and digital products, basic inventory and discounts. Wix has slightly more ecommerce features and apps; Squarespace integrates commerce smoothly into beautiful sites. Neither matches a dedicated platform for growth, multichannel selling or POS. See Shopify vs Wix and Shopify vs Squarespace.
Which should you choose?
- Wix if you want flexibility and plan to add bookings, events or other features.
- Squarespace if you want a beautiful, low-maintenance site with a small shop.
- Shopify if products are the heart of your business.
Visit Wix (opens in a new tab) · Visit Squarespace (opens in a new tab)
Our verdict
Between the two, choose Wix for flexibility or Squarespace for polish. But if your site exists to sell products, a dedicated ecommerce platform like Shopify will serve you better.
Try Shopify for your store (opens in a new tab)Frequently asked questions
Is Wix or Squarespace better for an online store?
For small stores they're close: Wix offers more flexibility and apps, Squarespace offers more polished design. For a store where selling is the main goal, Shopify beats both.
Which is easier, Wix or Squarespace?
Squarespace is easier to keep looking good; Wix is easier to customize freely. Beginners who want guardrails often prefer Squarespace.